Dena Froiland founded D5 Group 2020. She founded this company because she believes deeply in the work financial advisors do to develop financial wisdom, confidence, and peace within their communities. Throughout her 25 years of supporting financial advising teams, she has identified one harsh reality they often experience: Many financial advice teams get taught how to deliver exceptional advice and provide outstanding care to their clients; however, they often don’t get taught how to run a business simultaneously.
After three decades of launching and growing financial services businesses and teams, Dena began her own independent journey. Dena formed D5 Group, LLC and is partnering with financial advice teams to bridge the gap between being a successful financial advisor and becoming a successful business owner. One year later, D5 has the same mission: to help you achieve your goals, whether that means aggressive scaling and increasing your valuation or closing those gaps that will allow you to sleep better at night.
D5 group provides a holistic approach to partnerships, and clients experience deep and long-term relationships and support. We communicate directly and transparently; we create a vision, strategy, and design; and we roll up our sleeves and work in the trenches alongside our clients to execute the plan. Our clients are blown away by our level of involvement and willingness to help them achieve their goals. We work with our partners to find their way together.